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Digital Marketing Certification Training

Get Digital Marketing Course Online from our industry experts to help advance your career with latest digital strategies and make your company brand more popular. This Training is Suitable for all students, professionals and marketers who want to expand their digital skills.
  • Training Type
    Live Training
  • Category
    Search Engine Optimization
  • Duration
    15 Hours
  • Rating
    5/5
Digital Marketing Certification Training

Digital Marketing Training Certification Introduction

About Digital Marketing Training Certification

Digital Marketing is growing exponentially around the world. From being a part of the overall marketing mix, digital media has now become the center of every company's marketing plans. Simpliv's Digital Marketing Certification training will help you gain expertise in various digital marketing aspects such as Keyword Planning, SEO, Search Engine Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, and Google Analytics. This Digital Marketing Certification course is a gateway towards your career as Digital Marketeer.

Digital Marketing Training Certification Objective

Gain a strategic understanding of Digital Marketing

Understand how to use it for branding and sales

Learn best practices, tools, and techniques of SEO

Become well-versed with advertising on top social media channels – Facebook, Instagram, Twitter, and LinkedIn

Master Search Engine Marketing using Google Ads & YouTube

Understand Email Marketing

Learn how Affiliate Marketing works

Master Google Analytics for tracking and reporting of Digital Marketing campaigns

Who is the Digital Marketing Training Target Audience?

Anyone who want to make a career in Digital Marketing

Middle and senior managers to understand how to leverage the power of Digital Marketing to build a brand and grow sales.

What Basic Knowledge Required to Learn Digital Marketing Training?

There are no specific prerequisites

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Call Us : +510-849-6155
Email : support@simplivlearning.com

Available Batches

There are no upcoming batches. You can Enroll for a recorded sessions.

Pricing

Live
Single Attendee
299 499
Live Session
Recorded
Single Attendee
349 583
6 month Access for Rec
Live+Recorded
Single Attendee
399 666
6 month Access for Rec
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Digital Marketing Training Certification Curriculum
Total Duration : 15 Hours
Introduction to Digital Marketing
  • What is digital marketing?  
  • Evolution of digital marketing  
  • Creating customer personas  
  • Core concepts of digital marketing  
  • Digital marketing lexicon and metrics  
SEO : Keyword Planning and On-Page Optimization
  • Importance of search digital  
  • Sources of traffic to your site  
  • Product discovery and how search engines work  
  • What is SEO?  
  • Keywords planning and best practices  
  • Keyword research tools  
  • On-page optimization  

    (optimizing text, optimizing images using meta tags, URL structure, redirects, handling duplicate content, and more)

SEO : Off-Page Optimization
  • What is Off-page SEO?  
  • Off-site Link Building techniques  
  • Google Search Console and Bing Webmaster Tool to improve off-page optimization  
  • SEOptimer tool to track keyword rankings and link building outreach  
  • Website design best practices for SEO  
Search Engine Marketing: Google Ads
  • Introduction to Google Search Ads  
  • Sources for paid traffic  
  • Creating ads in Google Ads (YouTube Ads)  
  • Display advertising  
  • Creating and managing your ad campaign  
Email Marketing
  • Introduction to email marketing  
  • Email marketing cycle  
  • Building email list  
  • Creating a lead magnet  
  • Setting up a squeeze page  
  • Tackling spam  
  • Effective content strategies  
  • Tips to improve conversion  
Affiliate Marketing
  • Introduction to Affiliate marketing  
  • How Affiliate Marketing Works  
  • Major Affiliate Marketing channels  
  • How to set up and run Affiliate Marketing as a merchant/affiliate  
Social Media Marketing : Facebook and Instagram
  • Introduction to Facebook and Instagram  
  • Creating a business profile on Facebook and Instagram  
  • Best Practices for organic marketing on Facebook and Instagram  
  • Creating paid ad campaigns on Facebook and Instagram  
Social Media Marketing : YouTube
  • Introduction to YouTube  
  • Creating a channel on YouTube  
  • Best practices for YouTube channel  
  • Different types of videos  
  • Creating paid ad campaigns on YouTube  
  • YouTube ad formats  
Social Media Marketing : Twitter and LinkedIn
  • Introduction to Twitter and LinkedIn  
  • Creating profiles on Twitter and LinkedIn  
  • Best Practices for Twitter and LinkedIn  
  • Creating paid ad campaigns on Twitter and LinkedIn  
Mastering Google Analytics 4 (GA4)
  • Introduction to Google Analytics (GA4)  
  • Using GA4 to understand visitor behaviour  
  • Analyzing all the reports  
  • Tracking website performance using Google Analytics  
  • Optimizing the overall campaign performance  
  • Learning from your competitors